为什么日本食品饮料交易要看工艺传承？
日本食品、饮料、调味品、健康食品和餐饮品牌常具备强质量心智和工艺故事。中国买方可通过收购获得品牌、产品和亚洲渠道机会。
但卖方通常关心品牌和团队是否被长期保护。
估值重点
买方应关注复购率、毛利率、渠道质量、食品安全、供应商、库存周转、品牌资产和创始团队留任。
尽职调查重点
尽调应覆盖食品安全、标签、供应商、商标、渠道合同、库存、召回历史、税务、员工和质量记录。
Lyndon如何协助
Lyndon可协助中国买方、日本食品饮料企业和顾问准备估值、资料室、卖方沟通和交易执行。
About the Author
Daniel Bae
Co-founder & CEO, Lyndon Advisory
Daniel is an investment banker with 15+ years of experience in M&A, having advised on deals worth over US$30 billion. His career spans Citi, Moelis, Nomura, and ANZ across London, Hong Kong, and Sydney. He holds a combined Commerce/Law degree from the University of New South Wales. Daniel founded Lyndon Advisory to solve the pain points in M&A, enabling bankers to focus on what matters most — delivering trusted advice to clients.
About Lyndon Advisory
Lyndon Advisory is an M&A advisory firm built for Asia Pacific. We help business owners sell their companies and investors make strategic acquisitions with senior-led execution, disciplined process management, and AI-supported buyer intelligence.
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